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WRITER'S FORUM

This blog seeks to inform and amuse with news and views, information and advice for those with writing as an interest. Feel free to write to me direct.

How Much Does a Ghost Cost
07 June 2011 @ 13:05

Unless you are a professional writer your copy will need to be re-written to publishable standards; if it is not it will go straight in the bin. It’s the real world; sorry.  Horrified at mistakes in a concert organiser’s press release I offered to tidy up their next one. My kindness was accepted. Before long my free input was selling an extra one hundred €20 tickets every month, which was clear profit.  Not surprisingly they were thrilled and I was now being asked to write several press releases each week.  I mutinied and suggested they pay me €250 a month, which they declined. That business today is no longer viable. It is called spoiling a ship for a ha’porth of tar. No wonder many businesses fail.

A good copywriter / ghost-writer will increase sales of products, services and books. A professional writer will spend 2 – 3 hours on each 1,000 words titivating and correcting your work until you are so pleased you write as did this author: “I never really thought it possible for anyone to bring to life my biography as you have done. I don’t exaggerate when I say you far exceeded my expectations.”

At just €20 per 1,000 words that is value for money. I invite all who contact me to browse ghost-writing companies; I am confident that I cannot be beaten on price or quality. Typically, the ghost-writing company of London charges £120 per 1,000 words. I contacted a professional ghost-writer to ask his opinion. He wrote to say my fees were far too low. I was undermining the market.
 
Lesson learned; I will increase my prices when I have an office, sub-contract staff; overheads, and work is coming in faster than I can handle it. If in the meantime you can get yours professionally ghost-written for €20 per 1,000 words don’t look a gift horse in the mouth; you have a bargain.
 
The copywriter or ghost-writer’s fees are returnable because they increase sales. Companies with products and services to sell; household name authors like Jeffrey Archer, employ copywriters and co-authors. A well written book will have an enhanced cover price so the author’s investment in a co-author is returned.
 
Note: A complete list of testimonials is available on request. Write to Mike at quite_write@yahoo co.uk or visit www.michaelwalsh.es


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