El blog de Maria

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First Session

•   9.00 Congress Registration
•   9.45 Opening Ceremony
• 10.00 Inaugural Conference. Fashion and luxury in age of hypermodernity. Gilles Lipovetsky, French sociologist, expert  in fashion theory in contemporary era. 
• 11.15 Coffee Break
• 11.45 Lecture: Creativity of Fashion. Omar Calabresse, Italian semiologist, researcher in the topics related to semiotic application to art and culture.
• 12.45 First Communication
• 13.15 Second Communication

Second Session

• 16.30 Lecture: Fashion as a cultural metronome. Jorge Lozano,  theoretical  specialized in Fashion and Culture semiotic.
• 17.30 Third Communication
• 18.00 Fourth Communication
• 18.30 Poster Session
• 19.00 Round Table: Socio-Cultural Dimension of Fashion.
  Gilles Lipovetsky, Omar Calabresse, Jorge Lozano, Pedro Narváez
  Moderator: Enrique Loewe
• 21.00 Welcome Dinner

Third Session

•   9.00 Lecture: Social Corporative Responsibility in Fashion. Ignacio Sierra, Corporate Director  form CORTEFIEL Group. Xavier Carbonell, Director of  SCR from MANGO Group.
• 10.00 Fifth Communication
• 10.30 Sixth Communication
• 11.00 Coffee Break
• 11.30 Lecture: The humanistic function of fashion. Alfredo Cruz, Doctor in Philosophy, Professor in the University of Navarra
• 12.30 Seventh Communication
• 13.00 Eighth Communication
• 13.30 Act of Presentation by the Post and Telegraphs State Society of the Stamp dedicated to Spanish Fashion taking place as the first day of emission.

Fourth Session

• 16.30 Lecture: Fashion Market and Design. Modesto Lomba, Fashion designer, creator of the fashion firm Devota & Lomba. President of the spanish Fashion Creators Association.
• 17.30 Ninth Communication
• 18.00 Tenth Communication
• 18.30 Extraordinary Conference about Spanish Fashion designer: Elio Berhanyer. Pedro Mansilla, sociologist, journalist and fashion critic.
• 19.30 Guide visit to the temporary Exhibition of the Fashion Museum: Elio Berhanyer: 50 years of Spanish Fashion

Fifth Session

•   9.00 Lecture: Technology and Innovation in Fashion. LECTRA Systems.
• 10.00 Coffee Break
• 10.30 Lecture: Fashion: Economic Dimensions, Communication and Marketing. Veronica Manlow, sociologist , expert  in fashion , industry and market relations.
• 11.30 Round Table: Fashion promotion and diffusion.
  Veronica Manlow; Diego Copado, Director de Relaciones Externas de EL CORTE INGLÉS; Juan Carlos Santos; Ana Locking, diseñadora; Ignacio Sierra, Grupo CORTEFIEL
  Moderator: Angel Asensio, Presidente de la Federación Española de Empresas de Confección (FEDECON)
• 13.30 Closing Conference: Manfredi Ricca, Director of INTERBRAND Milán.
• 14.15 Closing Act
• 14.30 Farewell toast with Spanish wine