Monday, October 27, 2008

Which shop would you buy shares in?

At the weekend I sat having coffee with a clever real estate agent, Andrew from Hamilton Homes- as I sat there sipping my coffee, Andrew was counting customers coming out of Zara and H&M – he counted 100 customers leaving Zara and then 100 people coming out of H&M. Out of the 100 customers leaving Zara , 40 people came out with a Zara bag having made a purchase of some sort- in statistics terms 40% of customers made a purchase. Andrew then counted that out of the 100 customers leaving H&M only 10 people came out carrying a H&M bag. There I was thinking that Andrew did not have anything better to do while we had our coffeee, but actuallty this pointless exercise really did have a real meaning. Read this recent news report.

In these uncertain times of credit crunch and financial crisis it is good to go back to basics and keep your eyes open and ears to the ground. Next time you are wandering around at the La Cañada shopping centre have a look around and see which shops are selling and which shares you need to be telling your bank or stock broker to buy and which to sell!

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