Iphone 5 will be free on a contract in spain with Yoigo
07 December 2012 @ 14:04
Next week, a challenger operator called Yoigo will start selling the iPhone 5 for free with a two-year contract that costs as little as €25 per month. Another new plan launching in December offers voice calls for €0.01 per minute. 1GB of mobile data per month can be had in another budget plan that costs just €9 per month.
Yoigo has 6% of the Spanish market and it has gained more than 300,000 new subscribers in the first three quarters of 2012 as Spain’s bigger carriers started bleeding customers. Telefonica lost more than 800,000 subs just between April and August. This is pretty mind-blowing stuff even in Europe, where insurgent operators in France and Spain have pushed the incumbent carriers into steep profit declines with novel price initiatives.